Finding great jeans shouldn't feel complicated. We've all spent longer than we'd like in a fitting room, working through shapes, lengths and fits in search of the one. You know it the second you've got them on – no altering, no second-guessing, just pull-on and done. That's the pair everything else gets built around. These are the shapes we keep coming back to, with simple ways to wear each one. Because the right fit changes everything.
FOR HEADING INTO THE OFFICE
Structure, clean lines, nothing that needs adjusting mid-meeting – that's what to look for. The Tailored Wide does exactly that. Add a blouse, a blazer, a good knit, and you're done before you've even had your coffee
FOR BRUNCH WITH FRIENDS
Relaxed, but not trying too hard. The pair you throw on for a catchup you've been trying to lock in for weeks. Pair with a suede bomber and ballet flats and you're already dressed before you've decided what you're ordering
FOR RUNNING ERRANDS
Food shop or coffee pick-up, same pair either way – the Ultimate Barrel. Relaxed and soft enough that you forget you're wearing jeans at all. Trainers and a jacket for on-the-go, or swap in a shirt and loafers when errands turn into something else
THE PAIR THAT CHANGES WITH YOUR SHOES
Swap the shoe. Keep the jeans. The pair you put on and don't have to think about. The Ultimate Barrel's relaxed shape and comfort stretch fabric works with whatever's on your feet – loafers or ballet flats for coffee with friends, boots when the weather turns and a slingback or patent pump when the occasion calls for it
FOR DAY-TO-NIGHT PLANS
One jean. An entire days worth of plans. The pair you reach for in the morning, and again on your way out the door that night. A tee, a knit thrown over your shoulders and ballet flats – done for the day. Swap in a blouse and a slingback heel and it's already evening. Same jeans. Nobody would guess
FOR WEEKEND MODE
Perfect for when the pair you reach for when the weekend actually feels like one. Flares are the no fuss solution. Got plans? Add a blouse for a 70s edge or keep it to a plain tee and you're already dressed for wherever the day takes you
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THE DENIM FIT GUIDE
Not sure where to start? A great pair of jeans works with your wardrobe, your lifestyle and the way you actually want to wear them. We've got the shapes to prove it…
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LET’S FIND YOUR PAIR
Finding the right jeans isn’t always easy. We’ve got you. Book a complimentary Personal Styling appointment in store and our stylists will help you discover the shape, fit and length that’s right for you.
