
OUR 2030 GOAL
WE AIM TO USE LOWER IMPACT MATERIALS, PRIORITISING CERTIFIED AND RECYCLED FABRICS TO REDUCE OUR ENVIRONMENTAL IMPACT.
OUR FABRICS


Below is a simple guide to the materials you’ll find most often in our collections.
BETTER COTTON A versatile everyday fibre with a
naturally soft feel. Better Cotton supports improved farming practices at a global scale.
LENZING™ ECOVERO™ VISCOSE
A refined fibre made from certified wood pulp. It has a soft, silky touch and an elegant, fluid drape — perfect for blouses, dresses and soft tailoring.
VISCOSE
Light, smooth and breathable, with a gentle sheen and relaxed drape. We source our viscose from suppliers participating in CanopyStyle initiatives, helping support lower-risk sourcing from ancient and endangered forests.
RECYCLED POLYESTER
Lightweight and durable, often used to add strength, structure or crease resistance. Where specified as certified recycled polyester, the material is verified through recognised third-party standards such as Global Recycled Standard (GRS ) and Recycled Claim Standard (RCS)
ORGANIC COTTON
Soft, breathable and comfortable. Where specified as certified organic cotton, the fibre is verified through recognised third-party standards such as Organic Content Standard (OCS), which track the organic content through the supply chain.
MASTERS OF FLAX FIBRE™
Made from the flax plant, linen is naturally cool, airy and durable. It’s loved for its crisp feel and relaxed drape — softening beautifully over time.
RECYCLED POLYESTER
Lightweight and durable, often used to add strength, structure or crease resistance to garments. Recycled versions help reduce the use of virgin synthetic fibres.
RESPONSIBLE WOOL STANDARD (RWS) WOOL
Wool that meets strict standards
for animal welfare and land management, offering natural warmth with added assurance.
GOOD CASHMERE STANDARD
Exceptionally soft and
lightweight. Cashmere has a luxurious hand feel that becomes even softer over
time, making it a favourite for knitwear.
LEATHER (LWG)
Soft and designed to last. Our leather is sourced from Leather Working Group–certified tanneries, supporting more responsible tanning processes.

Our product polybags use 100% recycled content and include a QR code to locate your nearest recycler. Our paper packaging and cardboard boxes are FSC® certified and 100% recycable.





















